LOCAL PPC ADVERTISING
Get Your Business Seen on Google Fast With PPC Advertising
Local businesses face all kinds of competition, including companies with national reach and seemingly endless budgets to run advertising campaigns. You may be left wondering how you can get your business seen online. One highly effective strategy is PPC, or pay-per-click advertising through Google Ads. PPC ads are affordable, effective, and designed to level the playing field between small local businesses and large regional or national competitors.
If you’re ready to see what PPC ads can do for your business, Local Pointer can help you launch a campaign that gets results.
What Are PPC Ads?
PPC ads put your business’s name in the right place at the right time. When you perform a Google search, you might notice that the most prominently displayed results on the page are sponsored results. These are PPC ads.
Pay-per-click ads may also be featured on various websites throughout the Google Display Network. These ads are effective for retargeting consumers who have interacted with your brand before, keeping your name top of mind when those consumers are ready to make a purchase.
Both PPC and Display ads can be finely tuned to target a highly specific audience so the people who see your ads are those who are in your area and interested in what your business has to offer.
Why PPC Ads Work
There are many notable benefits to PPC advertising, including rapid results. While it can take months to climb to the top of organic search results through SEO, PPC ads can fast-track your business to the top of search results among the sponsored listings featured at the top of a search engine results page. In addition,
Paid ads target consumers who are ready to make a purchase right away or in the near future.
PPC ads target specific keywords to ensure that they’re seen by audiences who are looking for the products and services your business provides. The marketing experts at Local Pointer will do the research to help you identify which keywords to target so you see the best possible results.
PPC ads offer a wealth of data to help you continually refine your approach to improve results.
Pay-per-click ads lead to customized landing pages that are optimized to convert leads quickly. Local Pointer can help you create effective landing pages that deliver more leads for your business.
Starter
GOOGLE ADS MANAGEMENT-
$200 One Time Setup Fee
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Good for budgets $500 to $5000 / month.
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Initial Strategy Call
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Optimizations by our Google Ads Experts
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Monthly Reporting
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Upgrade at Anytime
Growth
GOOGLE ADS MANAGEMENT-
$200 One Time Setup Fee
-
Good for budgets $5000 to $20,000 / month
-
Monthly Strategy Calls
-
Optimizations by our Google Ads Experts
-
Monthly Reporting
-
Upgrade at Anytime
How PPC Ads Fit Into Your Complete Digital Marketing Strategy
PPC ads are a great foundation for building your local business’s online visibility, but they work even better in tandem with organic marketing techniques like local SEO and reputation management.
GET IN TOUCH
Launch Your PPC Campaign With Local Pointer
Go further with your local business with local digital marketing services from Local Pointer. Our mission is to elevate local businesses in Easton, Bethlehem, Allentown, and the surrounding areas throughout Lehigh Valley, PA, with proven marketing strategies backed by 15+ years of experience.